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Since its original publication in 2007, the New York Times bestseller The Carrot Principle has received rave reviews in The Wall Street Journal, Fortune, and The New York Times, and has helped a host of managers to energize their teams, and companies to dramatically boost their business results. The book was even adopted by the prestigious FranklinCovey International training and consulting group for its leadership training. This updated edition couldn't come at a better time, as the economic downturn requires us all to come up with creative and cost-effective ways to stimulate growth and productivity.

Revealing the groundbreaking results of one of the most in-depth management studies ever undertaken, The Carrot Principle shows definitively that the central characteristic of the most successful managers is that they provide their employees with frequent and effective recognition. With independent results from HealthStream Research, and analysis by bestselling leadership experts Adrian Gostick and Chester Elton, this breakthrough study of 200,000 people over ten years found dramatically greater business results when managers offered constructive praise and meaningful rewards in ways that powerfully motivated employees to excel. These managers lead with carrots, not sticks, and in doing so achieve higher:

- Productivity

- Engagement

- Retention

In a new chapter, Gostick and Elton report on the results of an extensive study, conducted by leading research authority Towers Perrin, that confirms the extraordinary effectiveness of the Carrot Principle approach all around the globe.

Drawing on case studies from leading companies including Disney, DHL, KPMG, and Pepsi Bottling Group, Gostick and Elton show how the key to recognition done right is combining it with four other core traits of effective leadership. Gostick and Elton walk readers through exactly how to use the simple but powerful methods they have discovered all great managers use to provide their employees with this effective recognition, which can be learned easily and will produce immediate results.

Great recognition can be done in a matter of moments -- and it doesn't take budget-busting amounts of money. Following these simple steps will make you a high-performance leader and take your team to a new level of achievement.

Book Description
Got carrotphobia? Do you think that recognizing your employees will distract you and your team from more serious business, create jealousy, or make you look soft? Think again.The Carrot Principle reveals the groundbreaking results of one of the most in-depth management studies ever undertaken, showing definitively that the central characteristic of the most successful managers is that they provide their employees with frequent and effective recognition. With independent research from The Jackson Organization and analysis by bestselling leadership experts Adrian Gostick and Chester Elton, this breakthrough study of 200,000 people over ten years found dramatically greater business results when managers offered constructive praise and meaningful rewards in ways that powerfully motivated employees to excel.

Drawing on case studies from leading companies including Disney, DHL, KPMG, and Pepsi Bottling Group, bestselling authors Gostick and Elton show how the transformative power of purpose-based recognition produces astonishing increases in operating results--whether measured by return on equity, return on assets, or operating margin. And they show how great managers lead with carrots, not sticks, and in doing so achieve higher

* Productivity
* Engagement
* Retention
* Customer satisfaction

The Carrot Principle illustrates that the relationship between recognition and improved business results is highly predictable--it's proven to work. But it's not the employee recognition some of us have been using for years. It is recognition done right, recognition combined with four other core traits of effective leadership.

Gostick and Elton explain the remarkably simple but powerful methods great managers use to provide their employees with effective recognition, which all managers can easily learn and begin practicing for immediate results. Great recognition doesn't take time--it can be done in a matter of moments--and it doesn't take budget-busting amounts of money. This exceptional book presents the simple steps to becoming a Carrot Principle manager and to building a recognition culture in your organization; it offers a wealth of specific examples, culled from real-life cases, of the ways to do recognition right. Following these simple steps will make you a high-performance leader and take your team to a new level of achievement.

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"The Carrot Principle: How Great Managers Use Employee Recognition"
An Essay by Adam Gostick and Chester Elton
For organizations that do it right, it's a bit like discovering gold in your backyard. Employee recognition, long considered a benefit that costs money, can actually be a management tool that makes money. At first blush, the idea is counter-intuitive. As leaders, we've become accustomed to viewing recognition programs as a cost of doing business. But employee recognition is evolving. A groundbreaking research study of 200,000 employees, unveiled in our new book The Carrot Principle, presents a new paradigm: Applying employee recognition techniques within a context of goal-setting, open communication, trust and accountability, (what we have come to call the Basic Four) accelerates the impact of all of these critical management skills.

Continue reading "The Carrot Principle: How Great Managers Use Employee Recognition"

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More to Explore

The 24-Carrot Manager

Managing with Carrots

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At Earth¿s Best, we know baby¿s nutritional needs change as they grow. All our products are developed with a leading pediatric nutritionist to ensure that we are providing your baby or toddler with the most wholesome foods available.

Carrot - Danvers Half Long! Description: Very sweet and tender. Provides that wonderful "garden fresh" taste. Approximately 7 inches long. May be planted about every 2 weeks. Partial shade to full sun.

Under the Nile has been in business for 12 years now. The owner and founder of Under the Nile was motivated to design her own clothing line that was a healthy alternative to conventional clothing for her own children. All of the Under the Nile products are 100% Certified organic cotton. As an added bonus, the products are Egyptian cotton. The softest, most durable cotton in the world. Concern for the environment, humanity, and ethical business practices working harmoniously as one.

This classic has now taught generations of gardeners how to use the natural benefits of plants to protect and support each other. Here is a reader's complete reference to which plants nourish the soil, which keep away bugs and pests, and which plants just don't get along. Here is a complete guide to using companion planting to grow a better garden. 555,000 copies in print.

This gardening classic was first published in 1975, and now a second generation of gardeners who prefer pest-resistant planning to chemicals will find a place for it on the shelves. Not only does it tell what to plant with what, but also how to use herbal sprays to control insects, what wild plants to encourage in the garden, how to grow fruit and nut trees, how to start small plots or window-box gardens, and much more. It's one of the most practical books around for any gardener of edibles, no matter how serious or casual.

Suffering from very dry skin and just don't know how to keep it soft? You will jump up and down with joy once you try C Through the Dry Spell Deliciously Rich Body Butter. C Through the Dry Spell is an amazing revitalizing body treatment for very dry skin, with an immediate and long lasting moisturizing effect.

Pamper your body with Yes To Carrots C Through the Dry Spell Body Butter. This rich and luxurious moisturizing cream revives and rejuvenates your skin without preservatives, harsh chemicals, or paraben. Designed to deliver long-lasting hydration to dry skin, this smoothing and soothing formula nourishes your entire body from head to toe so you look and feel your best.

Beta-carotene hydrates without leaving your skin greasy. View larger.

The Dead Sea is the world's oldest natural spa. View larger.

Revitalize Dry Skin
Suffering from very dry skin and just don't know how to keep it soft? Let C Through the Dry Spell Body Butter heal, soften, and protect your skin. Ideal for sensitive skin care, this amazing revitalizing body treatment provides an immediate and long-lasting moisturizing effect that won't fade away as the day goes on.

Rich, Organic Ingredients
Fortified with delicious ingredients sourced from certified organic farmers in Israel, C Through the Dry Spell glides over your skin, smoothing the rough patches--like knees and elbows--and leaving behind glowing, softly scented skin.

The antioxidant power of beta-carotene from organic fruits and vegetables combines with Dead Sea mud and minerals to hydrate without a greasy feel. This emollient-rich lotion also contains shea butter, high in Vitamins A and E, to improve skin softness and suppleness. For best results, start your daily routine by lathering up with C How to Shower Carrot Rich Shower Gel, then spritz with Yes to Carrots Body Mist for added hydration. Follow up with a final touch of C Through the Dry Spell to seal in moisture.

Say Yes to Carrots and Minerals from the Dead Sea
It's no secret that carrots are good for you, but not just to eat. When it comes to natural ingredients, carrots--along with other orange-colored produce such as melons, sweet potatoes, oranges and pumpkins--are the best known vegetable source of beta-carotene, a powerful antioxidant that helps reduce daily damage to your skin and hair.

C Through the Dry Spell also incorporates minerals from the Dead Sea, the world's oldest and most renowned natural spa. The Dead Sea region is known to contain the highest concentration of rich minerals found anywhere, such as magnesium, calcium, iron and potassium. And it has been proven to boost your skin's metabolism and draw in moisture for glowing skin--naturally!

About Yes to Carrots
Yes To Carrots is on a mission to ensure that your daily beauty routine is as good for your outside as the fruit smoothie you contemplated drinking this morning is for your inside. They strive to provide their extended family of users with a natural glow, and a feeling of joy. This eco-friendly company also gives a percentage of all proceeds directly to the Yes To Carrots Seed Fund, a U.S. 501(c)3 non-profit organization. With this organization, Yes to Carrots strives to make a difference in people's lives by providing under-served communities with the resources to develop and sustain an organic food source and access to healthy nutrition. Together with their partner organizations, the Yes To Carrots Seed Fund assists these communities by sharing donations for seeds, plants, equipment, irrigation support and technical know-how.

A TALL tale about the power of teamwork When sweet Little Isabelle's family plants a carrot seed one day, tall Papa Joe, wide Mama Bess, and strong Brother Abel all do their part. But when Little Isabelle wants to help too, Brother Abel just laughs. What can you do? he asks. I'll sing and dance to the carrot to make it grow, she says. And come summer, we'll have little cups of sweet carrot puddin'. Sure enough, that carrot takes a fancy to Little Isabelle's singing and dancing and grows to an amazing height--proving that great things can be accomplished when everyone works together. Based on an old Russian folktale, and complete with a scrumptious recipe for carrot puddin', this wonderfully humorous story shows the strength of teamwork and the power of a touch of imagination.

"Got carrotphobia? Do you think that recognizing your employees will distract you and your team from more serious business, create jealousy, or make you look soft? Think again. The Carrot Principle reveals the groundbreaking results of one of the most in-depth management studies ever undertaken, showing definitively that the central characteristic of the most successful managers is that they provide their employees with frequent and effective recognition. With independent research from The Jackson Organization and analysis by bestselling leadership experts Adrian Gostick and Chester Elton, this breakthrough study of 200,000 people over ten years found dramatically greater business results when managers offered constructive praise and meaningful rewards in ways that powerfully motivated employees to excel. Drawing on case studies from leading companies including Disney, DHL, KPMG, and Pepsi Bottling Group, bestselling authors Gostick and Elton show how the transformative power of purpose-based recognition produces astonishing increases in operating results -- whether measured by return on equity, return on assets, or operating margin. And they show how great managers lead with carrots, not sticks, and in doing so achieve higher Productivity Engagement Retention Customer satisfaction The Carrot Principle illustrates that the relationship between recognition and improved business results is highly predictable -- it's proven to work. But it's not the employee recognition some of us have been using for years. It is recognition done right, recognition combined with four other core traits of effective leadership. Gostick and Elton explain the remarkably simple but powerful methods great managers use to provide their employees with effective recognition, which all managers can easily learn and begin practicing for immediate results. Great recognition doesn't take time -- it can be done in a matter of moments -- and it doesn't take budget-busting amounts of money. This exceptional book presents the simple steps to becoming a Carrot Principle manager and to building a recognition culture in your organization; it offers a wealth of specific examples, culled from real-life cases, of the ways to do recognition right. Following these simple steps will make you a high-performance leader and take your team to a new level of achievement. "

Book Description
Got carrotphobia? Do you think that recognizing your employees will distract you and your team from more serious business, create jealousy, or make you look soft? Think again.The Carrot Principle reveals the groundbreaking results of one of the most in-depth management studies ever undertaken, showing definitively that the central characteristic of the most successful managers is that they provide their employees with frequent and effective recognition. With independent research from The Jackson Organization and analysis by bestselling leadership experts Adrian Gostick and Chester Elton, this breakthrough study of 200,000 people over ten years found dramatically greater business results when managers offered constructive praise and meaningful rewards in ways that powerfully motivated employees to excel.

Drawing on case studies from leading companies including Disney, DHL, KPMG, and Pepsi Bottling Group, bestselling authors Gostick and Elton show how the transformative power of purpose-based recognition produces astonishing increases in operating results--whether measured by return on equity, return on assets, or operating margin. And they show how great managers lead with carrots, not sticks, and in doing so achieve higher

* Productivity
* Engagement
* Retention
* Customer satisfaction

The Carrot Principle illustrates that the relationship between recognition and improved business results is highly predictable--it's proven to work. But it's not the employee recognition some of us have been using for years. It is recognition done right, recognition combined with four other core traits of effective leadership.

Gostick and Elton explain the remarkably simple but powerful methods great managers use to provide their employees with effective recognition, which all managers can easily learn and begin practicing for immediate results. Great recognition doesn't take time--it can be done in a matter of moments--and it doesn't take budget-busting amounts of money. This exceptional book presents the simple steps to becoming a Carrot Principle manager and to building a recognition culture in your organization; it offers a wealth of specific examples, culled from real-life cases, of the ways to do recognition right. Following these simple steps will make you a high-performance leader and take your team to a new level of achievement.

---

"The Carrot Principle: How Great Managers Use Employee Recognition"
An Essay by Adam Gostick and Chester Elton
For organizations that do it right, it's a bit like discovering gold in your backyard. Employee recognition, long considered a benefit that costs money, can actually be a management tool that makes money. At first blush, the idea is counter-intuitive. As leaders, we've become accustomed to viewing recognition programs as a cost of doing business. But employee recognition is evolving. A groundbreaking research study of 200,000 employees, unveiled in our new book The Carrot Principle, presents a new paradigm: Applying employee recognition techniques within a context of goal-setting, open communication, trust and accountability, (what we have come to call the Basic Four) accelerates the impact of all of these critical management skills.

Continue reading "The Carrot Principle: How Great Managers Use Employee Recognition"

---

More to Explore

The 24-Carrot Manager

Managing with Carrots

---

Want to get your kids to eat their carrots? Plant this quick growing vegetable and have them pull them up with a color surprise. The packet contains red, purple, white and yellow carrots. Enough seeds for a 12 foot row.

Killer Bunnies is a fast paced, action filled card game, in which you must try to keep as many bunnies alive as possible, while eliminating your opponent¿s bunnies. The problem is that your opponents are armed with weapons and will stop at nothing to keep you from winning the game, which can get dreadfully vengeful, horribly nasty, hilariously messy, and just plain fun. Defend your bunnies with the magic spatula, or use a feed the bunny card to starve out an opponent. It's off-the-wall strategic fun, where the goal is to survive and claim the magic carrot to win the game.