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KEY BENEFIT: This widely used industry casebook offers the leading “real-world” survey of contemporary American industries. Providing a sound new treatment of the role of public policy in a free enterprise economy, the book illustrates the broadest possible range of American market structures through a series of carefully chosen and well-developed case studies of specific industries, all written by leading authorities in their field.

KEY TOPICS: Featured industries include accounting/auditing, agriculture, petroleum, automobiles, cigarettes, beer, commercial banking, music recording, health care; airlines; telecommunications; and college sports.

MARKET: For individuals interested in industrial organization, public policy toward business, trade regulation, and regulation of industry.

From the perspective of an investment analyst, portfolio manager, and economist, Harold Vogel presents the first comprehensive guide to the business economics of the entertainment industries. In a thorough, systematic manner, the author examines the financing, production, distribution, and marketing of a wide range of entertainments that include film, music, broadcasting, cable, hotel and casino gaming, the performing arts, and amusement parks. The book is written in a style that is accessible and interesting to the general reader as well as the specialist. Entertainment Industry Economics will prove to be an invaluable reference for executives, analysts, investors, and legal advisors, and a useful guide for students of arts administration, hotel management and other entertainment-related professions. It includes a glossary of terms and suggestions for further reading.

Revelation: 44

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In this newly revised book, Harold L. Vogel examines the business economics of the major entertainment enterprises: movies, music, television programming, broadcasting, cable, casino gambling and wagering, publishing, performing arts, sports, theme parks, and toys and games. The seventh edition has been further revised and broadened and differs from its predecessors by restructuring and repositioning the previous Internet chapter, including new material on the economics of networks and advertising, adding a new section on policy implications, and further expanding the section on recent theoretical work pertaining to box-office behaviour. The result is a comprehensive up-to-date reference guide on the economics, financing, production, and marketing of entertainment in the United States and overseas. Investors, business executives, accountants, lawyers, arts administrators, and general readers will find that the book offers an invaluable guide to how entertainment industries operate.

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