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So you have a business and you have a Web site. Bravo! You re doing all the right things to be successful. But wait the information on your Web site needs to be updated, and your customers need to know. Good heavens, didn t you spend half of last week doing that? There s got to be a quicker, easier way to keep your clientele informed, and while we re at it, how about building your business too?

RSS can come to your rescue, but first you need to know what it is and how to use it. Syndicating Web Sites With RSS Feeds For Dummies has what you need to know to get up and running fast and with today s flood of constantly-changing information, fast is a top priority.

Here, in plain English, you ll find out how to:

• Use RSS to drive traffic to your Web site and build brand awareness
• Choose and install the right software, set up RSS feeds, and decide on the format that meets your needs
• Create RSS feeds from scratch, or put a news reader on your Web site
• Improve your site s ranking in search engines and build customer loyalty
• Enable your customers to choose when and how they receive updated information
• Tailor information for your audience and publish all your updates quickly and easily
• Promote your RSS feed and explain to your customers how to use it
• Provide added value for your customers

Making the most of RSS can make life easier for both you and those who do business with you. Syndicating Web Sites With RSS Feeds For Dummies will help you maintain fresh content for your Web site, blog, or e-zine, promote your site and establish links to it, and even update vital documents like employee guides, price lists, and procedures manuals, quickly and easily.

So you have a business and you have a Web site. Bravo! You’re doing all the right things to be successful. But wait — the information on your Web site needs to be updated, and your customers need to know. Good heavens, didn’t you spend half of last week doing that? There’s got to be a quicker, easier way to keep your clientele informed, and while we’re at it, how about building your business too?

RSS can come to your rescue, but first you need to know what it is and how to use it. Syndicating Web Sites With RSS Feeds For Dummies has what you need to know to get up and running fast—and with today’s flood of constantly-changing information, “fast” is a top priority.

Here, in plain English, you’ll find out how to:

• Use RSS to drive traffic to your Web site and build brand awareness
• Choose and install the right software, set up RSS feeds, and decide on the format that meets your needs
• Create RSS feeds from scratch, or put a news reader on your Web site
• Improve your site’s ranking in search engines and build customer loyalty
• Enable your customers to choose when and how they receive updated information
• Tailor information for your audience and publish all your updates quickly and easily
• Promote your RSS feed and explain to your customers how to use it
• Provide added value for your customers

Making the most of RSS can make life easier for both you and those who do business with you. Syndicating Web Sites With RSS Feeds For Dummies will help you maintain fresh content for your Web site, blog, or e-zine, promote your site and establish links to it, and even update vital documents like employee guides, price lists, and procedures manuals, quickly and easily.

Now you can satisfy your appetite for information

This book is not about the minutia of RSS and Atom programming. It's about doing cool stuff with syndication feeds-making the technology give you exactly what you want the way you want. It's about building a feed aggregator and routing feeds to your e-mail or iPod, producing and hosting feeds, filtering, sifting, and blending them, and much more. Tan-talizing loose ends beg you to create more hacks the author hasn't thought up yet. Because if you can't have fun with the technology, what's the point?

A sampler platter of things you'll learn to do

• Build a simple feed aggregator
• Add feeds to your buddy list
• Tune into rich media feeds with BitTorrent
• Monitor system logs and events with feeds
• Scrape feeds from old-fashioned Web sites
• Reroute mailing lists into your aggregator
• Distill popular links from blogs
• Republish feed headlines on your Web site
• Extend feeds using calendar events and microformats

Now you can satisfy your appetite for information This book is not about the minutia of RSS and Atom programming. It's about doing cool stuff with syndication feeds-making the technology give you exactly what you want the way you want. It's about building a feed aggregator and routing feeds to your e-mail or iPod, producing and hosting feeds, filtering, sifting, and blending them, and much more. Tan-talizing loose ends beg you to create more hacks the author hasn't thought up yet. Because if you can't have fun with the technology, what's the point? A sampler platter of things you'll learn to do Build a simple feed aggregator Add feeds to your buddy list Tune into rich media feeds with BitTorrent Monitor system logs and events with feeds Scrape feeds from old-fashioned Web sites Reroute mailing lists into your aggregator Distill popular links from blogs Republish feed headlines on your Web site Extend feeds using calendar events and microformats

A powerful technology, but a simple concept, RSS ('Really Simple Syndication') makes it possible to easily access frequently updated content on the Internet. RSS allows you to 'subscribe' to content and have updates automatically delivered to your computer. Many Web 2.0 tools, including blogs, podcasts, and wikis, have been made even more useful with the advent of RSS technology.

Let expert John Hendron show you how to use a news aggregator to harness the power of RSS for a variety of purposes, including classroom projects, professional development, and keeping students and parents informed.

* Learn how to use free and inexpensive software such as Garage Band and Audacity to manipulate audio files and create podcasts.

* Explore the pros and cons of various blogging platforms.

* Have your students blog, and use RSS to deliver their assignments to you automatically.

With RSS and the Read/Write Web, the possibilities are endless.

A glossary and an extensive list of online resources round out this essential guide to the power of Web syndication.

Discover how to maximize exposure of your site by adding feeds, and how RSS, Atom and RDF technologies can help you manage your information efficiently Learn how to build your own RSS and Atom applications such as a server-side Wiki and a Podcast client Move from beginner to expert level with the wide coverage of syndication and related technologies

Perhaps the most explosive technological trend over the past two years has been blogging. As a matter of fact, it's been reported that the number of blogs during that time has grown from 100,000 to 4.8 million-with no end to this growth in sight. What's the technology that makes blogging tick? The answer is RSS--a format that allows bloggers to offer XML-based feeds of their content. It's also the same technology that's incorporated into the websites of media outlets so they can offer material (headlines, links, articles, etc.) syndicated by other sites. As the main technology behind this rapidly growing field of content syndication, RSS is constantly evolving to keep pace with worldwide demand. That's where Developing Feeds with RSS and Atom steps in. It provides bloggers, web developers, and programmers with a thorough explanation of syndication in general and the most popular technologies used to develop feeds. This book not only highlights all the new features of RSS 2.0-the most recent RSS specification-but also offers complete coverage of its close second in the XML-feed arena, Atom. The book has been exhaustively revised to explain:

• metadata interpretation
• the different forms of content syndication
• the increasing use of web services
• how to use popular RSS news aggregators on the market

After an introduction that examines Internet content syndication in general (its purpose, limitations, and traditions), this step-by-step guide tackles various RSS and Atom vocabularies, as well as techniques for applying syndication to problems beyond news feeds. Most importantly, it gives you a firm handle on how to create your own feeds, and consume or combine other feeds. If you're interested in producing your own content feed, Developing Feeds with RSS and Atom is the one book you'll want in hand.

RSS and Atom are specifications that give users the power to subscribe to information they want to receive and give content developers tools to provide continuous subscriptions to willing recipients in a spam-free setting. RSS and Atom are the technical power behind the growing millions of blogs on the Web. Blogs change the Web from a set of static pages or sites requiring programming expertise to update to an ever changing, constantly updated landscape that anyone can contribute to. RSS and Atom syndication provides users an easy way to track new information on as many Web sites as they want. This book offers you insight to understanding the issues facing the user community so you can meet users' needs by writing software and Web sites using RSS and Atom feeds.

Beginning with an introduction to all the current and coming versions of RSS and Atom, you'll go step by step through the process of producing, aggregating, and storing information feeds. When you're finished, you'll be able to produce client software and Web sites that create, manipulate, aggregate, and display information feeds effectively.

"This book is full of practical advice and tips for consuming, producing, and manipulating information feeds. I only wish I had a book like this when I started writing RSS Bandit." - Dare Obasanjo, RSS Bandit creator: http://www.rssbandit.org/

Discover how to maximize exposure of your site by adding feeds, and how RSS, Atom and RDF technologies can help you manage your information efficiently Learn how to build your own RSS and Atom applications such as a server-side Wiki and a Podcast client Move from beginner to expert level with the wide coverage of syndication and related technologies

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Whether you want to create your own RSS feeds or just would like to locate and add them to your Web site, this is the book for you. In the Secrets of RSS, author Steve Holzner provides real-world guidance and advice to introduce you everything you need to know about effectively implementing and using RSS:

• How to connect to RSS feed, handle them, and track down what you want
• The difference between RSS and blogs, and how nearly every major RSS reader works
• How to design an RSS feed, what you'll find in RSS feeds, and formats and links
• Create your own first RSS feed from scratch:and subscribe to it
• Putting RSS to work in the real-world
• The free tools and software available to help you create RSS files
• Finding, subscribing to, and creating podcasts
• Spreading the word about your RSS feed
• RSS best practices
• And more!